Trying to utilize a sound on TikTok, you keep getting the following problem message: “This sound has not been licensed for commercial use.” You may have been able to utilize the song, but you may not be able to use it in the current situation. Alternatively, you may have changed accounts and can no longer access most songs. Many TikTok users have experienced the “This sound is not licensed for commercial usage” problem; thus, you are not alone in this experience.
Why Does TikTok Say This Sound Isn’t Licensed for Commercial use?
You can receive the error message “This sound is not licensed for commercial use” because your account is associated with a company. If you have a business account on TikTok, you will no longer be allowed to use mainstream music on the platform. TikTok has announced the launch of the Commercial Music Library, which will be available to companies. Due to the change, businesses were no longer permitted to use popular music and songs on TikTok.
It implies that businesses will be able only to utilize royalty-free music in their content. The shift itself does not come as a huge surprise. With creatives becoming increasingly cautious of having their content associated with brands that they don’t like, it stands to reason that they would seek to prevent any potential association with such brands on TikTok. But at the same time, it’s difficult to say what caused the abrupt shift in strategy on this front.
Please understand that this move only applies to verified companies on TikTok and does not apply to regular users, who are still permitted to utilize popular tunes in their video clips, or to non-certified businesses on the platform. Suppose a verified company account is no longer allowed to use commercial songs. In that case, it is reasonable to assume that a non-certified business account will be subject to the same restrictions. However, the specifics of this remain unclear.
Why Do Business Account Users Have Restrictions on TikTok?
Some people may be perplexed why some accounts may utilize any music track, but commercial accounts are restricted. A personal account on any social media site, including TikTok, gives you greater control over your audience than a company account, which is not the case with a corporate account. The content that a business account uploads to TikTok is accessible to the general public and, as a result, may be subject to copyright claims.
According to TikTok, this implies that the companies impacted — which it refers to as “certified businesses and organizations” — would no longer be allowed to use mainstream music. Those who wish to use this music for commercial purposes will need to secure the necessary license, similar to the restrictions that users on YouTube have had to follow to protect their films from being taken down for years. Businesses may still utilize soundtracks from other videos on TikTok in addition to the music from the royalty-free collection. In contrast to this, brands cannot engage in sponsored hashtags and trends that other companies have launched.
How to Fix “This Sound Isn’t Licensed for Commercial Use”
Switch Your TikTok Account to a Personal Account
To switch accounts from a business to a personal account:
- After signing in, scroll to the Profile tab and touch on the three-dots symbol on the right side of the screen.
- You will be sent to the Settings menu. This page has a list of choices, the first of which is Manage Account, which has a little human-like symbol.
- Account information and Account control are included, which you may access from the Account Information section.
- The item you’re looking for can get found in the second portion. When you look directly beneath this area, the first choice you’ll notice is: Change to a personal account.
- Upon tapping on it, you will be asked to confirm your action.
1. Choose A Different Song
On TikTok, there are two options for adding music to a video. You can either use one of the tracks given by the site or create your music and upload it separately to the video. If the song you chooses gives you the message, the sound is not licensed, change and use another sound for your video.
2. Stop Using The Song You’re Getting The Error With
When choosing music to use on Tiktok, many people are precise about their desired sound because they want it to match the content they wish to share. Unfortunately, sometimes you can not use the music you wish to because it isn’t licensed for commercial use. The best thing you can do is stop using the song that gives you an error and choose another one.
3. Use The Sound On Your Personal Instead of the Business TikTok Account
If you have difficulty adding music to your business account, switch to a personal account. Once you switch to your account, you should be able to add the music of your choice to your videos.
4. Use Music Commercial Music Library
The TikTok Commercial Music Library is available to any account that utilizes the app for marketing purposes. In addition to budding artists and top-tier music houses, the TikTok Commercial Music Library also includes royalty-free tunes that have already been pre-cleared by the company. Your next campaign will never be short of a soundtrack because of the extensive collection of tracks that includes both lyrics and unaccompanied instrumental tracks in every genre, from rock to hip-hop to electronic to folk music, and the collection is increasing daily.
Commercial Music Library songs are available to all users. Music from the Commercial Music Library is the only type of music that business accounts may use. It is done to prevent problems when copyrighted content is used for promotional reasons.
When developing promotional content, you need to apply to use a track from the Commercial Music Library. You will be able to choose a track as soon as your order has been placed. You may select your nation in the library and filter by genre or various classifications. You can even search for particular keywords by typing them into the search bar. Once you’ve chosen your decision, you should submit your request to your partnerships representative. Using your track is permitted immediately upon approval of your application. The tune will be included in the app’s music library, ready to be added to your video and shared.
5. Make Your Own Sound and Use It
When TikTok first launched, users could upload any sound or music from their smartphone to the service. TikTok, on the other hand, withdrew from the service because of worries about copyright infringement. If you wish to include sounds in your videos on TikTok, you may do so by selecting from the app’s built-in collection or by utilizing a third-party program to incorporate your music.
To add your music to your Tiktok video:
1. Open Tiktok.
2. Open the “Add new” section. TikTok will open in the “feed” portion of the program by default when you launch it. Navigate to the “add new” part, symbolized by the “+” icon, from the feed area. As illustrated in the image below, once you have tapped on the “+” icon, you will be sent to the “Add new” area, where your camera will activate.
3. Select “Add a sound” from the drop-down menu. Select the “add a sound” option from the drop-down menu to add sound to the video clip. This option allows you to customize the video by adding your sound or music. Following the selection of this option, the music menu will get shown.
4. Select the “My sound” option from the drop-down menu. The music library will be shown. You must select “my sound” from the drop-down menu in the music list. It will provide you with a comprehensive list of all of the music in your collection.
5. You may find the soundtrack you wish to incorporate into your video by browsing through the list. Please tap on the chosen track and choose it by selecting the check option from the drop-down menu. After that, the track is inserted, and you may begin recording a video.
6. Select the “Crop Track” option from the drop-down menu. First, you must access the cropping option before you can begin trimming the music. The cropping option may get found on the right-hand side of the screen. You may cut or clip the sound after it has been added by selecting it once and tapping on it again.
Restart the App to See If It Was An Error
Sometimes you can fail to add music to your video because the pop-up message you get is an error. If you can’t add music to your video, restart the app and see if you get the same message when trying to add music. To restart the app, close it and give it a few minutes before opening it again. If it were an error, you would be able to add music the second time around.
Which Accounts Have to Stick to TikTok’s Commercial Music Library?
While TikTok users can include their music in videos they submit, using a theme that has copyright restrictions becomes more difficult. Since TikTok encourages users to make various videos, the platform provides certain music and sound effects from their collection, which the platform has obtained permission to utilize. Partners and a vast commercial music collection are available to users who want to use the platform for marketing, advertising, sponsorships, endorsements, or PR purposes. This library is accessible from anywhere in the world.
The Commercial Music Library should be used by any account that intends to use TikTok for marketing, advertising, sponsorships, endorsements, or public relations purposes. It contains business accounts that have been validated and those that have not been verified. If they don’t, they face the danger of being charged with copyright breaches. Fortunately, the TikTok app includes several cautions to assist companies in adhering to the guidelines.
All tracks utilized in TikTok videos will still be available for listening for verified business accounts that are now obliged to use music from a royalty-free source. Only verified businesses with accounts will no longer be allowed to utilize commercial songs in their films unless they have obtained permission from the appropriate licensing authority. Suppose an account decides to use sounds other than those already available in the Commercial Music Library for their promotional content. In that case, they will still be able to obtain the appropriate commercial license and upload the sound to TikTok for their use after receiving the proper commercial license.
TikTok Music Dont’s
In recent weeks, TikTok has begun implementing modifications to the way advertisers may access commercial music on the platform. The use of stock tracks and user-uploaded sounds is now the only option available to brands, rather than the use of the latest hit music tracks released for commercial consumption. This significant change is being made in response to concerns about copyright infringement since negotiating license agreements has become increasingly difficult for the platform. Because of this, businesses must engage with the communities that they hope to reach through TikTok in a meaningful way, pay attention to user-generated trends, and be innovative in coming up with new sounds and ideas that incorporate royalty-free music.
Because of the changes in access to commercial music, it will be difficult for companies to capitalize on current hot music trends or rely on existing TikTok trends that incorporate commercial tunes. It implies that you are up to developing innovative new trends that do not rely on this!
Tiktok Business vs. Creator Account Music
Company accounts are great for brands or business owners that want to expand their reach. As a well-established business owner looking to increase your marketing reach or as a user transitioning from social media platforms such as Instagram to TikTok, a business account may provide you with the tools you want. Your objectives determine the sort of account you pick. A business account may be the best option for those that sell things. Since TikTok is releasing many new features to increase sales, such as the option to include clickable links in your live streams, it is expected to release more features shortly. Only commercial sounds made by TikTok are available to business accounts, and they do not have access to the whole music catalog. The option to duet or sew with other content is likewise severely restricted.
Most TikTok accounts are owned and operated by individuals. An ordinary content maker is an excellent option since they offer a wide range of features and capabilities. Personal accounts get full access to the whole music collection and the commercial library of sound effects. If you enjoy creating material for TikTok trends, a personal account allows you to access the entire collection of sounds available. You also have the opportunity to duet and splice other TikTok footage, which means that you can quickly create response movies or side-by-side films with your friends and family.